When people surf the Internet, they want information and services and they want it fast. Technology gave people an alternative, a convenient way to search the web, and that is through their phones. With a mobile-friendly website, you are literally in your customer’s pocket 24/7 allowing you to reach them 24/7.
Companies who have not yet optimized their websites for mobile use are missing out the opportunity to attract potential customers, as connecting with individuals through their smart phones is one of the most personal and effective ways of communication.
Below are some of the important reasons of having a mobile-friendly website:
- Improved mobile search rankings
- Enhanced user experience
- Decreased bounce rate
- Quick speed