Why Social Media Marketing Is Important

Social media has quickly become one of the most important means of connecting with the audience, who not only want your brand or service, but are ready and willing to spread the word on behalf of your brand. It gives you an opportunity to acquire improved customer insights through valuable information regarding what customers are interested in and how they behave.

Social media is a way to give your brand a voice across varied channels which would gain you increased brand recognition, exposure and traffic. Engaging on social media creates higher levels of loyalty from the audience.  It’s a way of discovering new opportunities and unreached audience; giving you access to new customers, recent ones, as well as old customers. Your audience would get a richer experience through the brand’s interaction with them, and showing them that you care about them.

Social media channels are a way to voice out your brand. This allows you to be more accessible for prospective clients, and more familiar and recognizable for current customers.

Social media gives brands a better way to connect with their audience, hence turning them into loyal customers to the brand where they share their personal experiences and interactions.

Social media allows you to gain access to valuable information about consumer behavior, likes and dislikes, interests and opinions. You can also measure conversions and interactions which would all provide information to improve customer experience.

The better the content on your social media channels, the more inbound traffic you generate, the more leads you get and finally the more conversions that will occur.

Paid online advertising is relatively cheap compared to traditional advertising. Through online advertising you reach a larger audience with better use of your budget.

Strong brands always make use of social media, which is why being active acts as a brand signal to search engines making your brand credible and trustworthy therefore increasing your ranking.

Why Choose Us

Our team’s expertise in Social Media effectively harness creativity and technology within the social space allowing for an elevated ROI. Our Social Media Team is expert in creating and managing customized social media strategies. We harness the social channels to act as publishing hubs for brands and their followers.

Greynab can handle all your social media needs, from creating and formulating its strategy, to setting up an editorial calendar, and managing all the online communities of your brand or organization.

social media

OUR SOCIAL MEDIA SERVICES

Social Media Strategy

Social media strategy starts with understanding your goals and purpose, and creating measurable objectives and tactics. Appropriate content planning and editorial calendars would be created to ensure engagement with the audience, identify new opportunities, and improve market efforts.

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Community Management

Our community managers will persuade encouraging participation in your community. We will also provide you with our recommendations and action plans on ways to improve your community through daily engagements, content strategy, content creation, and long term social media planning.

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Social Media Campaigns

By choosing the most effective platforms, our team will create and execute a social media campaign that would fit the original strategy. Your business’s unique identity would be maintained throughout the campaign while driving engagement with your audience.

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Reporting and Analysis

We will provide you with up to date analysis on the changes being done on your social media channels, whether in the number of followers, likes, reach, or other various insights. This would allow us to identify social media engagement patterns to develop better strategies.

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Paid Ads Strategy

Paid ads can be done through Facebook Ads, or Google Ads. We will make sure to make use of paid ads to give your brand the right exposure in a competitive marketplace. Paid posts help expand reach and increase engagement among the fan base in a cost effective way.

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Reputation Management

The more you’re present on the web and mentioned on social media platforms, the more your business becomes at risk of negative content that can have a devastating impact on your brand. We at Greynab can shield you from these attacks and provide an immediate lasting counter to them.

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Competitive Analysis

Competitive analysis is a crucial part of the marketing plan, which determines where the company stands in terms of competition. We will provide you with up to date analysis on competitors, consumer insights, and industry trends. Such analysis allows us to identify opportunities and threats.

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Influencer Marketing

With the shift into social media, consumers look at each other and those who resemble them. The rise of influencer marketing allows for brands to connect with consumers, and it is our job to grab those which will sway over the things other people buy and recommend your brand.

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WHAT WE DO ?

Create Awareness

We simply let the right people know about your brand. The target market will be introduced to what your business has to offer.

Attract Target Customers

We will identify your audience and select target users. We will drive followers to buy your products or services.

Online Presence

By selecting the different media channels that best match your target market, we will increase your online presence.

Promote Your Business

We will spread your business across a large audience and in return you’ll receive fast actions and results.

Drive Engagement

We’ll foster a strong connection between your brand and your audience, by interacting and communicating with your fans.

Create Content

We will develop your content strategy through images, posts, videos and others, while incorporating your tone of voice.

Increase Traffic

We will increase traffic to your community areas as well as your website, at relatively low cost.

Generate Leads

We will initiate consumer interest into your products and services and convert them into leads.

Build Relationships

Through an interactive relationship and bond, we’ll enhance brand loyalty, and a loyal customer base.

OUR PROCESS

strategy

1. Strategy

We do a comprehensive analysis of your company, overall marketing strategy and your existing digital initiatives.

DESIGN

2. Design

Based on your goals, we design your brand and all what it stands for in eye-catching designs that clearly articulate your unique value.

development

3. Development

Through strategic campaigns and strategies, we will develop your brand and communicate it across your audience.

groth

4. Growth

We aim at creating long lasting relationships and prosper with our clients. As well as helping our customers establish a loyal customer base.

THE GREYNAB BLOG

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